Data Scientist
My area of expertise is consumer data. I've spent my career in data science modeling behavior of consumers, creating profiles, segmentations and predicting outcomes. As an experienced leader in the industry, I often act in a consulting role during annual and strategic planning phases as well as performing ad hoc analysis, segmentations and creating custom propensity, targeting, next best action, lifetime value and churn models.
Data Engagments
I have had the opportunity to build, lead and operate analytics teams across multiple industries including consumer goods, retail and CPG, ecommerce, loyalty and commercial real estate. My experience gives me a unique advantage in that I am able to quickly adapt to new business models, objectives and challenges.
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My expertise around human behavior and the analysis of data related to human choice and action pairs with your expertise around your business. Together we can unlock the value of your data by identifying new growth levers and emerging trends.
Experience
